Oberto Snacks’ Cattleman’s Cut brand to sponsor Jim Dunn Racing

Cattleman’s Cut, a popular jerky brand in the Oberto Snacks portfolio, will take the reins of primary sponsorship on the Jim Dunn Racing Funny Car for the 2019 NHRA season. Jim Campbell returns for the third season as driver.

Cattleman’s Cut, a popular jerky brand in the Oberto Snacks portfolio, will take the reins of primary sponsorship on the Jim Dunn Racing Funny Car for the 2019 NHRA season. Beginning at the Lucas Oil NHRA Winternationals in Pomona, Cattleman’s Cut signature branded wood grain graphics will be showcased on the Jim Dunn Racing Funny Car.

“Oberto Snacks has a long history in racing,” said Tom Hernquist, President and CEO of Oberto Snacks, “and Cattleman’s Cut with the Jim Dunn Funny Car is a perfect match. In 2019 with Cattleman’s Cut, we expect to grow our presence in the sport. Be on the lookout for a special Cattleman’s Cut representative at the tracks this season.” Oberto Snacks is no stranger to motorsports having sponsored IndyCar, NASCAR, NHRA, and hydroplanes boats dating back to the 1970s. Cattleman’s Cut is America’s fastest growing jerky brand, according to the company.

“This is our fifth year in partnership with Oberto Snacks and we are excited for the opportunity to bring a fresh brand to NHRA drag racing this season and beyond,” said Team Manager Jon Dunn. “Cattleman’s Cut delivers the most delicious premium steak jerky at a great value and in NHRA we deliver the most entertaining race experience on the planet. We think it’s a great partnership for our sport.”

Jim Dunn Racing has been a leader in the sport of NHRA drag racing for more than 50 years. The team’s owner, Hall of Fame crew chief and former driver Jim Dunn, will again be tuning the car, which will be driven by Jim Campbell for the third straight season.